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Fragrance
Eau Yeah – All About Perfume
Find even more information and recommendations on top, heart, and base notes – exclusively in the Heinemann app. Follow your nose!
Sensual, elegant, unique: buy women’s and men’s perfumes online
Perfumes have exerted an irresistible attraction on humankind since time began. The ancient Egyptians used special blends of fragrant resins and plant essences as perfumes. As new extraction techniques developed, the range of available fragrances grew accordingly – and the resulting perfumes became increasingly sophisticated. Today, the fragrances used in perfumes are no longer exclusively plant and animal-based; various notes are also produced synthetically. This opens the door to a virtually endless number of possible modern fragrances – see for yourself, and be inspired by the fascinating perfumes and fragrant skin care products in the Heinemann Shop.
Complex fragrances – how is a perfume composed?
Whether it’s an intense perfume, a classic eau de toilette or a light splash of cologne – each and every perfume has its own unique scent, and each perfume unfolds individually depending on the wearer. Professional perfumers influence the way a perfume unfolds by combining different notes:
- The top note is the primary, dominating scent that is noticed as soon as you apply the perfume. Generally, the top note of a perfume is a light, fresh scent such as citrus or bergamot.
- The middle note or heart note is what gives the perfume its character. Once the initial light yet intense top note has evaporated, the longer lasting middle note takes over. This often has a floral character.
- The base note is like a ‘stage floor’ on which the perfume unfolds its full character. It develops slowly, and generally consists of warm, heavy scents such as musk or vanilla.
Virtually all successful men’s fragrances, women’s perfumes and children’s perfumes follow this classic pattern. Nonetheless, the sheer variety of combinations is endless – which is why the Heinemann Shop stocks such a huge range of fascinating perfumes from top international brands such as Jil Sander and Calvin Klein, Davidoff, Chloé, Dior and many more.
Women’s perfumes – floral and sensual, with a hint of freshness
Women’s perfumes are unbelievably diverse, ranging from fresh, feathery-light floral fragrances to heavy scents with an Asian character. Fresh, floral fragrances with roses, lilies of the valley or cherry blossom are particularly popular among younger women, although they can generally be worn by women of all ages.
Cool, tangy scents with melon, citrus and aqua underscore an active, athletic personality, while Asian and tropical notes such as patchouli, cinnamon and vanilla are incredibly intense and have a soft, sensual character. In the Heinemann Shop, you’ll find a huge range of sophisticated women’s perfumes from well-known brands such as DKNY, Jil Sander, Dolce & Gabbana, Lancôme and Versace not only as an eau de toilette, but also as a spray-on deodorant or a light eau fraîche.
Men’s fragrances – tangy, fresh and masculine
When it comes to variety, men’s fragrances have finally caught up with their female counterparts: brands such as Boss, Giorgio Armani and Paco Rabanne offer a wide range of richly diverse men’s fragrances. Most men’s fragrances are characterized by a tangy freshness, with distinct citrus and woody undertones as well as hints of leather, moss or spices. However, sweet and intense nuances such as amber and musk can also often be found in men’s fragrances.
Besides eau de parfum and eau de toilette, men often use perfumed aftershaves such as those offered by Jean Paul Gaultier, Aramis and Dior. And of course, Heinemann also stocks big brand name perfumes as shower gels and deodorants.