Foundation

For a perfect complexion: Discover Foundation makeup in the Heinemann Shop

A smooth and radiant look – make your dreams a reality with the right foundation. Whether you need a matte foundation in delicate vanilla or an illuminating foundation with a glow effect, foundation is the cornerstone of every makeup look and ensures an even base. Discover high-quality foundation from international beauty brands such as MAC, Clarins, Estée Lauder, Lancôme, L’Oreal, Sisley, or Yves Saint Laurent at the Heinemann Shop and order makeup online at low prices.

Which foundation makeup comes in appealing shades for every skin type?

Foundation is the basis for any makeup routine. It is always important for foundation to match your skin type:

• For dry skin, liquid foundation that additionally moisturizes the skin is recommended, for example hydrating foundation with color corrector and a high sun protection factor, as offered by Clinique or Yves Saint Laurent.
• Oily skin needs a mattifying foundation, preferably an oil-free choice like Lancôme Teint Miracle Radiant Foundation.
• Mature skin benefits from anti-aging foundation with a lifting effect, for example from beauty experts such as Lancôme, La Prairie or Shiseido.
• Reddened and uneven skin can achieve an even look with a brightening primer such as the MAC Studio Illuminating Primer.

In addition to skin type, skin tone is a decisive factor in choosing the right foundation. Accordingly, foundation is available in a wide range of fine color shades: vanilla, nude, bronze or glow – your personal skin tone and your personal taste decide. It is best to test the foundation on the skin of your forearm or directly on the skin of your face – this way you can check directly whether the shade of foundation suits you.

Tips for perfect makeup: What is the right way to apply foundation?

Foundation should always be applied to thoroughly cleansed and cared for skin so that the makeup can have optimal effect. So:

• Before applying foundation, first wash the skin with a cleansing gel or foam, then care for it with a well-absorbed face cream.
• Before applying foundation, conceal redness and skin imperfections with a concealer or concealer stick, for example with 2-in-1 Foundation and Concealer by La Prairie or Correction Cream by Lancôme. A tip: A little concealer around the eyes makes for a particularly radiant look.
• Foundation is best applied with a makeup brush. A foundation brush is perfect for applying foundation makeup over a large area evenly and without streaks. A tip: Always spread foundation from the inside, i.e. the nose and eye area, to the outside to avoid edges.

Once the foundation has been applied evenly, you can use colored powder or blusher to add special highlights and contour your makeup: Emphasize your cheekbones with a slightly darker powder or make your eyes shine with a lighter shade.

For the perfect finish: Order foundation makeup in the Heinemann Shop

Make your skin glow: Beauty experts such as Clinique, Guerlain or Shiseido offer foundation makeup in many great shades – from nude to bronze to a glow effect. Order makeup at low prices online in the Heinemann Shop and have your order sent directly to your home via delivery service. Or have your purchases waiting for you at the airport of your choice for easy pick-up from the Heinemann Shop.